If you make WordPress go and get the values from the 3rd Party application it'll be scheduled and thus not 'real-time'. You'll want the 3rd party application to be the one triggering the change, otherwise it can't be real time. Go to, sign up, and then click "Add a base" to create your first database.This can be done, however a couple of quick details. This first step is fairly self-explanatory. Create an Airtable account and add a base We use Airtable as our headless CMS, Webflow to display our blog posts, and our own product (Whalesync) to connect the two.Īs a bit of a meta example, here's the step-by-step guide of how we set up our stack to serve this very post.ġ. How Whalesync uses Airtable as a headless CMSĪt Whalesync, we've built a lightweight no-code stack for managing our blog. This gives us total flexibility in designing the page while allowing us to manage our post's data in Airtable's familiar spreadsheet UI. That being said, their native CMS is somewhat limited, so it can often be better to use a headless CMS and connect the two.Īt Whalesync, we're using Webflow to generate this very blog page while we have the data for the post stored in Airtable. Webflow is arguably the best no-code website builder with almost unlimited flexibility for designing a frontend. This post is mostly about Airtable, so I won't spend too much time on Webflow other than to say it pairs nicely with a headless CMS. If you use Airtable as a CMS in conjunction with these calendars, you can create an end-to-end content pipeline with ease. If you're a no-coder like me, you can connect Airtable to a frontend with tools like Whalesync.Īs an added bonus, Airtable has a number of content calendar templates. If you're a developer, every Airtable base comes with its own API endpoint as well as custom API documentation for the base. You can also make edits across many rows at once in case you want to make a mass update.Īnother benefit of Airtable is that it plays nicely with other apps - hence its utility as a headless CMS. Unlike traditional databases, it's easy to edit columns and add fields, so you can customize your base however you need. If you haven't used Airtable, it has a familiar "spreadsheet-like" UI that makes it effortless to learn. But, if your goal is to spin up a blog quickly without involving developers, then Airtable is an amazing choice. Certainly if you're serving a blog to millions of readers, you might want something more powerful. If you like using Airtable to manage data and Webflow to design pages you can! If later you decide you want to switch from Webflow to Wordpress, you can do that too since your data is stored on its own.Īside from using Airtable as a CMS, some popular headless CMS options include Contentful, Sanity, and Ghost.Īirtable won't work for every use case. It's easier to only think about the design of the page and then only think about the content (or vice versa) as opposed to considering all at once.īy leveraging a headless CMS, you also gain the flexibility to use the best tool for the job. What's nice about headless is that you cleanly divide the work of preparing content. In a headless system, you design the look of your blog pages in one place and enter the data in another.ĭecoupled architecture, where you split the frontend and the backend, has recently gained in popularity. Each of these no-code website builders have CMS functionality built-in to make it easier to manage a blog.Ī "headless CMS" setup is simply when the backend content management is handled in a separate tool from the frontend display. If you've used Squarespace, Wix, or Wordpress, you've probably at least seen a CMS. Content in a CMS is typically stored in a database and displayed in a frontend layer like a website. It allows multiple contributors to create, edit, and publish. All that data needs to be stored somewhere which is where content management systems or CMS's come into play.Īs defined by Optimizely, a CMS is an application that's used to manage content. Every post you write is composed of data like the text, author, cover image, etc. If you run a blog, you're generating content (i.e. Airtable Headless CMS What is a headless CMS In this post we'll explain what a headless CMS is, why it's helpful, and how we've used Airtable as a CMS at Whalesync. At Whalesync, we've been using Airtable as a headless CMS to manage our blog content with fantastic results. While most turn to Airtable to plan and organize their work, it's also an extremely viable option to manage data and content. On their site, they offer over 20 categories of templates alone ranging from Marketing to HR and Real Estate. Airtable is one of the most versatile pieces of software available today.
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